Learn the strategies from the best artists in the world.


Click the tag that’s most relevant to you, to see real life case studies for that platform.

Radio.

Radio shows are a crucial part of discovery for artists in the music industry. Learn how to market yours and create features that are social media friendly to grow your audience and listenership.

How Ida shared her Stamp The Wax mix.
The Blueprint

How Ida shared her Stamp The Wax mix.

The Blueprint breaks down how Ida and Stamp The Wax shared a recent Diggers Directory mix.

Music.

Learn how to market your music like the top artists in the world.

Fred again.. (the blueprint)
The Blueprint

Fred again.. (the blueprint)

Fred Again.. from producer for the stars to the star in three years.
The rise of Ewan McVicar.
The Blueprint

The rise of Ewan McVicar.

You know you are doing something right when fans chant your name at your DJ gigs…
Market your music like London Grammar.
The Blueprint

Market your music like London Grammar.

Baby It’s You was the first single off their latest album. This is how they marketed it.

Events.

Learn how to launch your event and scale your revenue.

How The Warehouse Project launched Repercussion.
The Blueprint

How The Warehouse Project launched Repercussion.

Repercussion is a brand new festival by The Warehouse Project, Boiler Room and Keep It Unreal.
Timeline: How The Warehouse Project launched WHP21.
The Blueprint

Timeline: How The Warehouse Project launched WHP21.

The Warehouse Project sets the standard. This is how they launched WHP21.
Timeline: How FUSE launched an open-air festival.
The Blueprint

Timeline: How FUSE launched an open-air festival.

A timeline of how FUSE launched a 7,000 capacity event in London.

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Breaking down the strategy of the leading names in the music industry one case study at a time.

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    Spotify.

    Spotify Playlists that are regularly updated are key to growing your audience on the platform.

    Tommy Farrow – 0 to 1 million streams.
    The Blueprint

    Tommy Farrow – 0 to 1 million streams.

    The Blueprint #002 focuses on the rise of Tommy Farrow. How has he and label Stress Records produced such great results?

    Studio.

    As an artist, your studio is where you spend the most of your time. Learn how to turn it into a content hub.


    YouTube.

    Music videos are still a huge part of pop culture and YouTube is the most undervalued platform by any electronic music artist.


    Facebook.

    Facebook has changed dramatically over the years. How to share on Instagram will no longer work on Facebook and vice versa.


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